Aug. 14, 2024

This paid piece is sponsored by Experience Sioux Falls.

Experience Sioux Falls, or ESF, is deep into planning for its 2025 Official Sioux Falls Visitor Guide, and there’s still time for you to claim a spot in the guide, but it’s filling up quickly!

After the owners of the previous publishing company decided to sell the business, ESF interviewed a variety of publishers earlier this year, including local companies, and ultimately chose Madden Media to produce the 2025 Official Sioux Falls Visitor Guide.

“We chose Madden Media due to their extensive experience producing visitor guides for destinations across the country, both big and small, including a track record of producing award-winning guides,” CEO Teri Schmidt said.

Madden Media has produced recent visitor guides for cities such as Kansas City; St. Louis; Tampa Bay; Phoenix; Branson, Missouri; and Bellevue, Washington; just to name a few, in addition to the state guides for Idaho, Missouri and Wisconsin.

View a few examples from Madden Media:

• Visit KC 2024 Official Guide
• Idaho 2024 Official Travel Guide
• 2024 Official Greater Phoenix Travel Guide

“Travelers want to be inspired to immerse themselves in a destination and explore like a local, and we believe we will accomplish that goal when this guide is released,” ESF director of marketing Krista Orsack said.

Experience Sioux Falls expects the 2025 guide to be available to the public toward the beginning of January. This is the only visitor guide ESF will distribute.

ESF provides unlimited digital views and downloads of the Visitor Guide and also distributes 125,000 copies each year to local attractions, hotels, restaurants, shops and more.

“Becoming a partner with us in our Visitor Guide and on our website, ExperienceSiouxFalls.com, is the easiest way to get your business in front of thousands of visitors who are eager to explore everything that Sioux Falls offers,” Schmidt said.

To learn more about available ad placement opportunities and rates in the 2025 Official Sioux Falls Visitor Guide, contact Tricia Wisbrock, Madden Media destination development specialist. Ad sales close at the end of August, so don’t miss out!