Salon business at Lake Lorraine to expand

Nov. 9, 2018

Sola Salon Studios is expanding its location at Lake Lorraine.

Franchisee Steve Schoepp opened his second Sioux Falls site at the west-side development a year ago, and the majority of those 25 studios are rented out to stylists. Adjacent space in the new two-story building at 2571 S. Westlake Drive was still available for lease, so Schoepp jumped on it.

“We were hoping we did grow fast enough before it was gone,” he said.

Stylists rent the rooms, manage their own schedule and pricing, and keep 100 percent of the profits.

“The market is good,” Schoepp said. “There’s definitely demand for that type of environment, and it’s only going to grow.”

He will build out eight additional suites, one of which will be a double-chair space.

Sola Salon’s first location at 69th Street and Minnesota Avenue opened a decade ago. That site has about 30 studios.

Initially, it took time for stylists to understand the concept, which was new to the market, Schoepp said. Once a few of them moved in, word started to spread and interest kept growing.

A few of the stylists in the Lake Lorraine building will move into the new studios, so there will be some openings in the original 25 spaces too.

Salon business at Lake Lorraine to expand

Sola Salon Studios is expanding its location at Lake Lorraine.

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