Profile by Sanford hits big growth spurt

April 17, 2018

Profile by Sanford has more than 100 new stores committed for development following a big increase in the past month.

There are 45 Profile health coaching and weight-management locations open, 64 being built and 166 committed for future development, making Profile one of the fastest-growing U.S. franchises, according to Sanford Health. 

“This is an exciting time for Profile, and with the phenomenal growth we are experiencing, there are no plans to slow down,” said Nate Malloy, vice president of Profile. “Profile started with one location six years ago, and we will soon have a presence from coast to coast.”

Profile is headquartered in Sioux Falls and has physical locations in 18 states. Current franchise commitments will expand the brand’s presence to 35 states. The company is shooting for more than 1,000 locations in the U.S. and is continuing to explore international expansion.

“We’ve proven our program works, our business model is sustainable and that our retail setting is inviting and engaging,” Malloy said. “Entreprenuers across the country are lining up to bring Profile’s brand of healthy lifestyle change to their communities.”

Profile was designed using a research-based approach and nutrition, activity and lifestyle coaching to encourage healthy weight loss and lasting behavior change. Certified Profile coaches help members create a personalized nutrition plan that includes a combination of Profile foods and healthy grocery options. Profile offers more than 80 food options, including pastas, soups, salad dressings and entrees. Each Profile member receives a Profile Smart Body Scale that provides wireless, real-time progress monitoring through web and mobile applications.

Profile by Sanford hits big growth spurt

Profile by Sanford has more than 100 new stores committed for development following a big increase in the past month.

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