June 2, 2021

This paid piece is sponsored by Profile by Sanford.

It’s the perfect time for a new look.

“We’re starting to have more members come back into the store, so when they do, it’s an extra welcoming factor,” said Tierney Elliott, who manages the Profile location at 27th Street and Minnesota Avenue.

“It’s refreshed, brighter and makes members want to keep coming back because it’s such a fun experience while they’re here.”

Both Tierney’s location and the Profile store at 69th Street and Minnesota Avenue are among the first locations companywide. Each just wrapped up a face-lift to reflect Profile’s modernized look, adding more space for consulting and coaching, as well as Profile’s 3D body scan tool.

“We were the first Profile store to ever open, and things have changed quite a bit, so we’re really updated now and are able to help members more efficiently with our additional space,” store manager Jill Biltoft said.

The 3D body scan option is an especially popular addition.

It takes a 360-degree image of a member and allows for a detailed body composition measurement that helps with tracking progress.

“So we can track inches lost and body fat percentage for our members, and we try to do a check-in every six weeks,” Elliott said. “It allows us to celebrate a lot of other victories besides overall pounds lost.”

Members can see side-by-side images of themselves showing their progress, Biltoft added.

“Because they look in a mirror day in and day out, they aren’t always the first to notice big changes. But this is a really powerful visual,” she said. “They can see a change in the face or waist, and when we do a silhouette overlaid and show the progress, it becomes clear.”

New members also continue to discover Profile, both managers said.

“This year especially, people are ready to make a change,” Biltoft said.

“We definitely are seeing more new members and some previous ones who are coming back and checking out how we’ve updated our model with more coaching, the body scan and education. More and more people are coming to check out what we do.”

You can always schedule a free consultation or stop in to learn more. Book online here.

Both locations will host grand reopening celebrations from 4 to 7 p.m. June 23 and include free Profile 3D body scans.

“We just want to invite people in – come in, have a mocktail, try some of our foods,” Elliott said. “We want the community to see what we’re all about.”