How strategic CFOs can drive organizational success

May 31, 2023

This paid piece is sponsored by Eide Bailly LLP.

A version of this article first appeared on EideBailly.com.

The role of the chief financial officer  is evolving. Gone are the days when a CFO’s primary responsibility was simply running an accounting team. Technology advancements – such as data analytics, automation and AI – are changing business operations and driving the need for a different type of CFO. This new CFO is tasked with strategic planning, technology adoption and collaboration with business units.

In today’s complicated finance landscape, CFOs must adapt their approach to go beyond a basic toolkit of tactical accounting. The most successful CFOs are strategic. They combine traditional skill sets with modern capabilities. They prioritize upskilling and adopting digital tools that will increase efficiencies. Modern CFOs can elevate finance teams and take an organization to the next level.

Signs your organization needs a strategic CFO

According to McKinsey, finance departments should focus on achieving even higher levels of effectiveness over the next decade. In this rapidly changing environment, organizations need to make strategic CFOs an integral part of their business strategy – and CFOs are central to this shift.

Here are common signs your organization needs a strategic CFO:

  • Disparate systems

It’s not uncommon for finance departments to use disparate systems that don’t meet their needs or that create information silos. In fact, 54 percent of financial leaders say data silos are one of their biggest barriers to innovation. In addition to an array of challenges with technology, this ultimately takes precious employee time away from value-added tasks.

  • Inefficient processes

Inefficiencies can prevent employees from achieving higher levels of effectiveness and cause burnout among staff. Unfortunately, many accounting teams still rely on error-prone and time-consuming manual processes. This often is related to limited experience or a lack of technology.

  • Staff shortages

More than half of CFOs surveyed last summer said finding and retaining top talent was their biggest challenge. With fewer younger people entering the accounting field, staffing shortages can cause significant disruption within the finance department and across the organization.

How a modern CFO can drive significant growth

A modern, adaptive CFO can take your organization to the next level by aligning strategic goals across the organization, diving into technology solutions to create greater efficiencies, using data to make informed business decisions and contributing to future planning.

Here are some of the ways a strategic CFO can help drive growth in your organization:

  • Improve cross-functional communication

The strategic CFO is now working across the organization. A forward-thinking CFO can help create alignment among senior leaders, business units and the finance department. This will provide a more holistic understanding of the organization’s performance and potential.

  • Develop, monitor, evaluate strategic plans

Today’s CFOs have faced a pandemic, economic uncertainty and more. An adaptive CFO will provide direction and leadership for developing and monitoring strategic plans, while also planning and preparing for the future – whatever it might entail.

  • Implement digital solutions

There has been a significant increase in finance teams leveraging digital solutions. Modern CFOs have turned to digital solutions to help create greater efficiencies, engage staff and improve alignment of strategic goals across the organization.

Today’s CFOs deliver far more than financial skills

The reality is that the role of a CFO simply isn’t what it used to be. Organizations are looking for more well-rounded leaders to take the business to the next level.

A modern, adaptive CFO can help you with navigating the complexities of growth initiatives, minimizing costs, reducing risk and leveraging technology. They’ll also play a critical role in preparing for future challenges and opportunities, while ensuring the organization is positioned for long-term success.

As the roles of finance teams continue to evolve, look to outsourcing to elevate your organization’s expertise and scale your teams. Outsourcing with an experienced firm can give you access to experienced professionals with specialized knowledge in finance, technology and other business issues.

Working with an experienced team who understands your organization can help you drive impactful change. Whether you need specialized accounting services, guidance from a seasoned CFO or additional resources to increase your internal team’s efficiencies, we can help.

The Eide Bailly team has decades of experience using a proven, defined methodology to help you take a holistic and strategic approach to your financial operations. Our outsourcing team will work with you every step of the way to develop an outsourcing solution tailored to your unique needs.

Contact us to learn more about how outsourcing can complement and elevate your finance team.

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How strategic CFOs can drive organizational success

The best CFOs in today’s environment are strategic — and there are signs to look for to determine if your organization needs one.

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