Freshen up your marketing mix in 2022

Dec. 7, 2021

This paid piece is sponsored by Click Rain.

As many businesses are wrapping up Q4 projects and 2022 planning, there is pent-up excitement for what 2022 will bring and new ideas to implement. However, the “how” of finding the time or the place to invest in yourself or team often gets in the way of making those plans.

Well, for the marketers and business leaders in the community, we have the how. Click Rain + Lemonly’s annual conference, Trendigital Summit, is scheduled for Thursday, Feb. 10, 2022, in downtown Sioux Falls.

As a team of marketers, we love learning, but it’s important that what we’re learning can be put to use and isn’t just theory. Trendigital was developed to be a great resource for regional marketers and business leaders across a variety of industries. Content and breakout sessions are geared toward timely topics with actionable takeaways. The goal is for everyone to be able to leave with a new idea or best practice they can implement at work the following week.

There are a few new additions and returning favorites to Trendigital this year:

It’s back downtown! As downtown-based companies, we love any excuse to show off the environment and excitement of DTSF. Join us at the Hilton Garden Inn – Downtown Sioux Falls for the conference and networking happy hour to close out the day.

We’ve moved to a half-day. One of the many things the past year and a half has taught us is how valuable our time is. We wanted to honor that and streamlined the conference to provide great topics and sessions with less downtime. Come prepared to engage and learn.

We’re blending digital + human interactions. We live in a super connected world, and most of our days are tethered to digital devices. While the world of digital is important, we don’t want to lose touch with human connections. Our opening keynote speaker, Thom Singer, is focused on how to find opportunities to strengthen business relationships and create personal connections in our digital world.

Digital State of the Midwest is back! In 2018, we conducted a survey within our five-state region of South Dakota, North Dakota, Minnesota, Iowa and Nebraska to see how users interact with digital channels, consume digital content and how that compares with national trends. This year, we’re back with a new survey complete with five-year trends, deeper insights int0 how to reach audiences in our market and the top media channels people are engaging with. Our afternoon keynote presentation will be focused on the discoveries and insights, and each attendee will get a complimentary copy of the report.

Tickets are on sale now at trendigitalsummit.com. We’re looking forward to connecting, learning and growing together in 2022.

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Freshen up your marketing mix in 2022

A popular digital media event is coming back downtown with some exciting changes.

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