SafeSplash Swim School opens this weekend

Jan. 18, 2019

It’s probably a fitting weekend to open a business where it’s 92 degrees inside.

SafeSplash Swim School will hold its first lessons Saturday. It’s located in a retail center in front of Walmart at 85th Street and Minnesota Avenue.

The Colorado-based concept is being franchised locally by Dan and Christa Sobocinski, and response has been big in Sioux Falls already. Almost 200 students have enrolled before the doors open, which is a SafeSplash record.

The company has more than 180 swim schools throughout the U.S. and Mexico.

“It’s definitely been a promising sign,” Dan Sobocinski  said. “We’re certainly not stopping there though. We have a lot of room to grow.”

Lessons are offered in 30-minute increments beginning at age 6 months through adults.

The emphasis is on providing a fun experience where kids also are learning, they added.

The space includes a swimming pool kept at 90 degrees, viewing area for parents, changing areas and a small retail area.

Class sizes range from a 1-to-1 to a 4-to-1 student-to-instructor ratio. The business uses a curriculum developed by Olympic swimmer Missy Franklin.

To start, lessons are being offered Tuesday through Thursday in the morning, after school and into the evening, and Saturday from 8 a.m. to noon.

“We opened up certain days when we knew kids would take lessons. Once we know what Sioux Falls really demands, we’ll accommodate for that,” Christa Sobocinski said.

The space is available to reserve outside of lesson times for birthday parties. Those are for up to 10 people and include an hour in the pool.

Open swim time also might be added if demand is there.

Once enough swimmers progress through the advanced level, SafeSplash plans to add a group to further hone skills and hold small competitions.

A grand opening is scheduled for Feb. 23 and will include special family activities. The owners also might expand in Sioux Falls.

“We would certainly love to grow it if there’s enough interest to have a second location,” Dan Sobocinski said.

Visit the SafeSplash website for information on lessons or call 605-204-5100.

SafeSplash Swim School opens this weekend

Safe Splash Swim School will hold its first lessons Saturday.

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