Premier Center sets attendance record

Sept. 12, 2018

The sold-out Metallica concert Tuesday set an attendance record for the Denny Sanford Premier Center.

The crowd of more than 12,000 topped the previous record set in 2016 by Carrie Underwood.

Since opening four years ago, the Premier Center has hosted more than 2 million guests. In 2017, attendance topped 709,000, helping the venue rank 44th in the United States and 88th in the world for concert attendance, according to Pollstar magazine.

Capacity is based on how the venue is set up for each specific event as determined by the event’s producers. In the case of both Metallica and Underwood, the entire floor was open for general admission standing room with no seats. And the stage for each concert was placed in the center of the floor, opening more seats on the east side of the center.

Premier Center sets attendance record

The sold-out Metallica concert Tuesday set an attendance record for the Denny Sanford Premier Center.

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